Posts by admin_linkage
How to Build a Brand That Resonates With Customers
When you think about soda, most of you would immediately think, “Coca-Cola.” Princess characters? Disney. Phones? Apple. Samsung. Pop Queen? Beyonce. Annoying orange? Trump, and so on. The point is these things don’t only pop in your head because of their products (or even the quality of their products). You recognize them because of their…
Read MoreHow COVID-19 Changed the Online Entertainment Landscape
There’s no better time to appreciate the internet in all its glory than this year. Due to the current situation brought about by the pandemic, business establishments all over the world that rely much on face-to-face interactions and walk-in visits had no other choice but to close their doors to thousands of their customers. They…
Read MoreHow to Build a Powerful Social Media Team
Some time ago, many business owners would have laughed at the idea of paying a social media team to maintain their brand’s social profiles. Some of them probably would have scoffed and maybe even said, “My child could do that!” Look who’s laughing now. These days, companies—whether big or small—recognize that social media is vital…
Read MoreWhy Local SEO Matters for Your Business
Small to medium-sized businesses are more localized than they’ve ever been. With every new venture popping up, it’s more likely to cater to its immediate locale. Before the age of thick, rectangle palm bricks, word-of-mouth was an effective way to market your local business (regardless if it’s a city or a town). But with everything…
Read MoreSocial Media Retail Techniques to Win More Customers
If there’s one thing that Social Media holds, it’s the power to share information with anyone anywhere in the world. With millions, if not billions of people on multiple platforms, no one can miss the barrage of information. Thus, it has become an essential tool for people young and old to express opinions, facts, likes,…
Read MoreAdaptive Marketing: Keeping Up With Industry & Social Change
Sometimes, it can be a little disturbing how much Spotify or Netflix could know you better than the people in your life, but that is excellent adaptive marketing. In today’s world, where there are so many brands marketing on so many channels, it’s now all about adapting to your customers. And it’s not just waiting…
Read MoreCGI Virtual Influencers: What The New Trend Means for Influencer Marketing
We’ve talked about influencer marketing in the past. We know how it could play a massive role in brand promotion and the massive repercussions in terms of awareness. There’s no denying that influencers—love them or hate them—can be helpful to any marketing campaign, be it big or small. But as influencer marketing continues to evolve…
Read MoreMaking Unsplash Work For Your Visual Marketing Strategy
A well-written article without the right visual to support it is like eating a burger without the meat. Sure, you’ve got the veggies and the crazy delicious sauce to go with it, but without the meat, it couldn’t even be called a burger. While it’s not the best analogy, it’s the best way to describe…
Read MoreIt’s Time to Get Into Twitch Marketing
We’ve all been hearing about this rising platform called Twitch. If you’re wondering what the hell is it, you’re not alone. Know though, that you’re on the right track. Owned by Amazon, Twitch has risen to become the home of a booming community filled with millions of enthusiastic active daily users. Simply put, it’s an…
Read MoreThe New Normal: Hosting the Perfect Virtual Event
While the COVID-19 pandemic still shows no signs of slowing down, various brands and industries are learning how to live with the virus. Months of lockdowns and quarantine have taught us to adjust to the new normal of zoom meetings, group video calls, and live events & concerts produced and broadcast from home. And it’s…
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