How Can Organic SEO Help Your Business?

a digital marketer checking the organic SEO stats of his website on a macbook air

Search engine optimization is one of the essential digital marketing strategies that you can take advantage of. It is a way for you to optimize your website to achieve higher rankings in search engines to maximize reaching out to your target audience. In our world of interconnectivity, every business needs to have a web presence…

Read More

Why It’s a Good Idea to Outsource Your Sales Team

a pair of sales team headphones on the table

Having a good B2B sales strategy is quintessential to widening audience reach and getting the market share a company deserves. A customer-centered sales philosophy will lead to faster growth while allowing the organization to create its own niche market. However, not all companies can undertake sales processes in-house. For one, it’s challenging to find the…

Read More

Why Local SEO Matters for Your Business

local seo sign for a small business

Small to medium-sized businesses are more localized than they’ve ever been. With every new venture popping up, it’s more likely to cater to its immediate locale. Before the age of thick, rectangle palm bricks, word-of-mouth was an effective way to market your local business (regardless if it’s a city or a town). But with everything…

Read More

Making Unsplash Work For Your Visual Marketing Strategy

a visual marketing strategy draft in drawing form

A well-written article without the right visual to support it is like eating a burger without the meat. Sure, you’ve got the veggies and the crazy delicious sauce to go with it, but without the meat, it couldn’t even be called a burger. While it’s not the best analogy, it’s the best way to describe…

Read More

It’s Time to Get Into Twitch Marketing

twitch marketing

We’ve all been hearing about this rising platform called Twitch. If you’re wondering what the hell is it, you’re not alone. Know though, that you’re on the right track. Owned by Amazon, Twitch has risen to become the home of a booming community filled with millions of enthusiastic active daily users. Simply put, it’s an…

Read More

The New Normal: Hosting the Perfect Virtual Event

virtual event tips

While the COVID-19 pandemic still shows no signs of slowing down, various brands and industries are learning how to live with the virus. Months of lockdowns and quarantine have taught us to adjust to the new normal of zoom meetings, group video calls, and live events & concerts produced and broadcast from home. And it’s…

Read More