Social Media
How to Effectively Target the Right Customers
One of the biggest challenges marketers experience is getting the word out to people who are most likely to become their potential customers. In fact, the entire goal of marketing is to get the right message to the right person at just the right time. As marketers, we want to make sure that we…
Read MoreDigital Marketing Vs Traditional Marketing: Which is A Better Approach?
Many small businesses struggle with deciding which kind of marketing tactic is better because their financial budget will only stretch to one way or the other, and not both. We all know that the decision to be made is not that easy. Taking a look at marketing as a whole today, and you’re likely…
Read MoreIncredibly Effective Digital Marketing Strategies that Work
There’s no question that digital marketing is a big part of your marketing strategy. Many businesses and consumers alike are almost always online, and you want to reach them and observe their behavior to know exactly where they spend most of their time off. With social media and search engines becoming the primary channels where…
Read MoreKiller Ways to Get Your Blog Noticed
Publishing a blog and getting it noticed is every blogger’s dream. There’s nothing more stressful, more dream-crushing than creating a blog that you know is really good, but no one actually knows about it. You put every possible strategy that you can get your hands on, you create your best quality content, you promote your…
Read MoreHow to Effectively Boost Your Website Traffic
Not enough website traffic is one of the most well-known difficulties that a lot of business owners are now facing. If you run an online business, traffic is most likely your lifeblood because it provides your business a stronger online presence and enables you to get more sales. We don’t necessarily have the same budgets…
Read MorePowerful Strategies to Instill Brand Loyalty to Your Customers
Brand loyalty is one of the most complicated assets for a business to succeed. For decades, businesses have to rely on customers having a great experience with our service, products, and staff. With the continuous advancement of technology, we can now provide them with a better user experience. However, most businesses still haven’t figured out…
Read MoreThe Pros & Cons of Using Social Media Marketing
In the last few years, social media has grown from a minor digital channel, into one of the most influential digital marketing tools that have helped a lot of brands and businesses worldwide. With over billions of active users in social media, it is continuing to evolve as a viable marketing channel for startups, entrepreneurs…
Read MoreEffective Snapchat Marketing In 2017
Aside from the immense popularity of Snapchat among social media outlets in 2017, it also has tons of users. Snapchat users are in the millions, more than 150 million active users to be specific. With the power of Snapchat as a platform for media and it’s range of audience, Snapchat marketing can be one of…
Read MoreFacebook Monthly Users Hit 2 Billion Milestone
Facebook has come a long way since Mark Zuckerberg launched the social media platform from his college dorm room in 2004. The online giant’s growth is astonishing – unprecedented even. It took only eight years for Facebook to reach its first milestone of 1 billion active monthly users in 2012. And now, just five short…
Read MoreA Three-Step Social Media Marketing Plan To Boost Your Small Business
Businesses with an active online presence experience faster growth than businesses without. With almost one-third of the world’s population regularly on social media, you can see how much of an impact Instagram or Facebook can have on a business’ advertising campaign. And why it’s so important to mine these platforms to boost your message, grow…
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